Packaging plays a central role in product presentation and brand perception among consumers. However, it's important to note that packaging printing can have a significant impact on the environment, ...

Packaging prepress involves preparing the digital files of packaging designs before going to print. Packaging prepress aids marketing by optimising the appearance of packaging items and assuring ...

As brands compete fiercely for consumers’ attention, this article discusses how and why colour management at prepress is vital for an effective packaging printing process.

A streamlined packaging artwork approval process is essential for brand owners looking to secure commercial success and avoid costly mistakes. Read on to learn more about:

Great packaging increases sales and optimises customer perception of your products. Brands are increasingly choosing digital – opting for a streamlined packaging content management system to ...

Many of the brands you see on supermarket shelves opt for the versatility of modern flexographic printing to meet their packaging printing needs. Flexographic – flexo – printing can be used on ...

The term ‘packaging prepress’ covers the operations and processes carried out prior to printing an item of packaging. Today, specialist packaging prepress technology is available to streamline ...

Understanding the link between efficient artwork management solutions and Time to Market (TTM) is key to achieving a successful product launch.

Packaging prepress file preparation involves adapting graphic digital files for packaging so they are ‘print ready’ – so ensuring the printed packaging is faithful to the approved design. To bring a ...